Our approach

We are committed to environmental and social responsibility

Accepting responsibility is nothing new to our fourth generation family business. We are convinced that holistic sustainable thinking and acting is an intrinsic component of our corporate responsibility and the foundation for long-term, value-adding growth.

As a global company with strong local roots, we want to promote sustainability both locally and globally and therefore comply with the UN 2030 Agenda for Sustainable Development.

Since our supply chain extends all the way back to countries where our botanicals are sourced, we leverage our influence to improve specific social and ecological conditions in those countries through our projects. Our specially developed sourcing standard mabagrown® underscores our commitment to this goal. With our botanicals being sourced from over 80 countries around the world, our actions have a positive, global impact.

There is no Planet B: We’re going climate-neutral

For generations, we have been aware of the responsibility we bear towards nature. Without it, our business would not have the high-quality plant products it needs. To ensure that our planet and its natural treasures are still around for future generations, the nature network, including MartinBauer, has set itself an ambitious goal: by 2030 all of our business activities, including in our supply chains, will be climate-neutral. This is how we are going to achieve that:

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Our focus areas

We are contributing to a safe, secure, resource-efficient future

What we have achieved so far

Climate & Biodiversity 

We act responsibly and considerately toward nature and our environment. Our business practices conserve resources so that they will still be around for future generations. Increasingly, we are acquiring raw materials from sustainable supply chains and working to strengthen biodiversity in our cultivation and wild collection methods. We are significantly reducing our carbon footprint and aim to achieve climate neutrality in Scopes 1, 2 and 3 by 2030.

We are advancing in the following areas:

  • Climate protection
  • Raw materials from sustainable supply chains
  • Biodiversity
  • Energy

Resilient Supply Chain

We strive for durable, value-adding growth. That is the only way we can offer our customers, suppliers and employees security, stability and a long-term perspective. We work closely and respectfully with all the partners in our value chain and always adhere to the relevant laws and standards. We improve the quality of life of people in our supply chains, diversify their income, and strengthen communities.

We are advancing in the following areas:

  • Supply security
  • Systematic implementation of due diligence obligations
  • Improving quality of life
  • Fair payment and income
  • Regenerative agriculture and soil health

Health & Diversity

We offer our employees attractive working conditions, actively promoting education and training, reconciliation of work and family life, diversity, and equal opportunities. We support local people at our locations to help ensure a strong and vibrant community.

We are advancing in the following areas:

  • Occupational health and safety
  • Diversity


We regularly publicize the action we are taking to ensure sustainable development and have those activities assessed by independent third parties. Our reporting is in line with internationally recognized standards. We promote sustainable sourcing of raw materials and ensure the greatest possible transparency in our supply chains. Our corporate carbon footprint and product carbon footprints give transparent insight into our environmental impact.

We are advancing in the following areas:

  • Reporting in line with GRI, UNGC, DNK, SBTi and Ecovadis
  • Preparation of supply chain data
  • Calculation of product carbon footprints


Sustainability Magazine



GRI Report



We love what we do

August 21, 2023

Better water for a better life

Mushumbi is in northern Zimbabwe, on the border with Mozambique. It is one of the driest parts of Africa. In recent years, the region has been […]
February 10, 2021

Hygiene packages gratefully received

In 2020 we helped more than 60,000 people working in our supply chains to cope with the Covid-19 crisis. Here, you can find out how our […]
January 11, 2021

Hibiscus: Tangible benefits

Stories of our botanicals – Part 3 For us, quality and sustainability belong together. We want our business practices to be good for nature, people, and […]