Turmeric – the golden spice

For thousands of years turmeric has been an essential part of many South Asian cuisines. The plant itself belongs to the family of ginger plants and is indigenous to South Asia, India and Australia, where its rhizome is especially used as a spice and a dye for food and textiles. In addition to its culinary use, Turmeric has a long history of medicinal use for Ayurvedic medicine and traditional Chinese medicine. 
 

Spice up your life! 

As consumers continue to look for natural foods and beverages that deliver functional benefits, turmeric is definitely a powerful spice to watch out for in 2021. Although it has been a trend ingredient in some categories already (e.g. “Golden Milk”), we believe manufacturers should consider botanical ingredients such as turmeric as natural sources of immune-boosting nutrients for their successful product innovations. According to Mintel, 68% of Italians alone use certain spices such as turmeric and ginger for their health benefits that show these spices with perceived immune-boosting benefits are even more in demand.  

The bright yellow color of the Turmeric infusion or the power stirred into food and beverages is furthermore prominent, attractive and photogenic. The spicy taste is equally exotic and familiar which adds that certain something to new product innovations. The rounded earthy note makes this root versatile in many food and beverages.  

Whether you are looking for extracts, strong infusions or our finely ground SuperFine powders, we have the right solution for your product. Please feel free to contact us: sales@martin-bauer.com  

Other relevant topics:  

A colorful perspective

Botanical immunity 

Functional botanicals