June 10, 2022

Botanical Ice Tea

Fill your glasses with refreshing and cool Ice Tea and let’s celebrate International Ice Tea Day today.

Whether it’s fruity, herbal, or fresh, Ice Tea is one of the most popular summer drinks in the world and provides much needed refreshment on hot days. With the growing demand for beverages that provide a healthy and clean lifestyle, the question arises how to bring a healthy twist to bottled Ice Tea. We at MartinBauer take this consumer expectation very seriously and today we are excited to share with you our natural and healthy Botanical Ice Tea solutions.

Our Solution: Botanical Ice Tea

The tea in Ice Tea gives the drink it’s refreshing effect, and with countless different flavor combinations on the market, there should be something for everyone – right? But the fact is that consumers’ choices are limited because the base always remains the same, it is usually black or green tea.

We at MartinBauer believe that it is possible to bring more varieties to Ice Tea: Our Botanical Ice Tea solution brings the nature and power of botanicals into Ice Tea.

Ice Tea with a powerful botanical twist

Instead of using black or green tea as a base, we switched up conventional Ice Tea with botanical infusions such as hibiscus, rooibos or chamomile and added top notes like raspberry or orange.

By focusing on top botanicals, you can give your Ice Tea a powerful botanical twist which offers authentic and great taste experiences and attract new customers. Why not switching the usual green or black tea base up and using rooibos infusions as a base instead? It is naturally caffeine-free and is known for being calming. Furthermore, it is said that rooibos helps to contain numerous flavonoids, which have anti-inflammatory and antioxidant effects. Or what about a chamomile base? Chamomile belongs to the TOP 5 botanicals in Western Europe and 52%* of consumers worldwide associate chamomile with relaxation.

As you can see the possibilities are wide to give your customers something new to try.

Benefit from a wide range of varieties

With Botanical Ice Tea you can extend your range and win new customers who are interested in natural ingredients and searching for an even more healthy refreshing beverage. With our solution you can offer a caffeine-free alternative to black tea and give your customers a new flavor experience.

No matter what Ice Tea varieties you’re thinking of, if you want to take your Ice Tea one step healthier, more natural, and bring an authentic and great taste while staying in line with the global health trend of your customers, our Botanical Iced Teas are the ones to use.

Let’s talk about the possibilities for your Ice Tea range and find your individual solution: sales@martin-bauer.com

Botanical Ice Tea

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