The trend toward botanical products is on the rise, which is also reflected in current food and beverage innovations. This is mainly due to the fact that consumers associate these products in particular with natural taste and sustainability. The health benefits associated with natural-based products are also compelling in this regard.
So why not make 2023 the year of botanicals?
Discover our new MartinBauer Botanical Hub – a place where you can find botanical solutions, new business ideas and helpful information for your application in the food and beverage industry.
Benefit from our unique expertise and take advantage of business opportunities in a botanical way: THE MARTIN BAUER BOTANICALS HUB (martin-bauer.com)
Since last year another tea besides matcha has been in the spotlight. It’s Hojicha – a roasted green tea coming from Japan that is quickly becoming […]
Read moreFunctional mushrooms have become a real trend. Demand is growing steadily, not only in the form of dietary supplements, but also in innovative foods and beverages. […]
Read moreMatcha continues to be an absolute consumers’ favorite and has made its way from the traditional teacup into innovative, flavorful sips and bites. It has become […]
Read more